IdeaStar’s Mike Wise, Jim Fisher, and Laurel Baldwin attended the Professional Insurance Marketing Association’s 2008 MarkeTTech Symposium, November 9 through 11 in Baltimore.  The theme for this year was Is Push Marketing Dying? Consumer Directed Channels.

Mike, one of the meeting chairs, helped arrange for a presentation by Kristin Brewe of Erin Esurance fame. Listen in on a podcast Mike did with Kristin on buzz marketing. You might hear the future of insurance marketing.

Mike Wise’s Podcast with Kristin Brewe of Esurance

Copyright 2008 IdeaStar Inc.
All Rights Reserved.

Tags: 2008 MarkeTTech, IdeaStar, Jim Fisher, Kristin Brewe, Laurel Baldwin, Mike Wise, PIMA, Professional Insrance Marketing Association

This entry was posted on Thursday, November 13, 2008 at 12:47 pm and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.